Buccaneers under fire after wild post inspired by bison attack

The Tampa Bay Buccaneers social media team finds itself in some seriously hot water after a preseason hype video went completely off the rails.

Looking to capitalize on the building excitement for the upcoming NFL season, the Buccaneers’ official X account posted a clip that quickly turned fans against the organization. The video featured recent viral footage of a grandfather, Carl Isom-McDaniel, getting violently flipped into the air by a bison during a visit to Yellowstone National Park.

The Buccaneers captioned the post, “Flipping out because it’s almost football season,” before awkwardly transitioning the footage into a highlight of one of their own players pulling off a spectacular flip celebration on the gridiron.

Flipping out because it's almost football season pic.twitter.com/hzR1pRwEOX

— Tampa Bay Buccaneers (@Buccaneers) July 13, 2026

While the team likely intended for the video to be a lighthearted joke, the internet did not see the funny side. The real-life incident left the retired grandfather with multiple broken bones after the frightening attack at Bridge Bay Campground. Even though reports note that Isom-McDaniel is expected to survive and has actually laughed off the scary ordeal from his hospital bed, fans lambasted the team’s tone-deaf editing choices.

“Dude is in the hospital man. Show some class,” one disgruntled fan commented under the post. Another echoed the sentiment, writing, “I don’t wanna be that guy, but this is in pretty bad taste coming from the Bucs official account.”

This social media blunder overshadows what should be a focused training camp period for Tampa Bay as they prepare to build on their past performances. Instead of highlighting standard football stats or roster depth, the franchise is forced to navigate a wave of heavy online backlash. The organization has yet to issue a statement on the controversial post, but the uproar serves as a stark reminder that some viral trends are better left alone.

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