Jaxson Dart’s girlfriend bites back over NFL partner distraction claims, ‘they are locked in’

Aug 17, 2026 - 19:30

The spotlight doesn’t shut off when players step off the practise field and neither does the scrutiny on their personal lives.

Several videos of players hanging out with families or girlfriends at training camp have picked up a life of their own this summer.

Justin Herbert and Madison Beer attend a game between the Cleveland Cavaliers and the Los Angeles Lakers in the first half — Justin Herbert and Madison Beer have got engaged during the NFL offseason

View Tweet: https://t.co/krM4Mfnoa1

Justin Herbert and fiancee Madison Beer, Joe Burrow and Olivia Ponton and Jaxson Dart and Marissa Ayers have drawn the most attention.

The videos have been met with mixed reviews. Some like the fact players can have some personal moments during the intensity, and others suggest they draw attention away.

Ayers, who has dated the New York Giants quarterback for 10 months, posted a get ready with me video on her TikTok.

While the Sports Illustrated model showed off her outfit she took the opportunity to address the criticizm facing the league’s WAGS.

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“It’s like, why are the girlfriends there? It’s to bring the families together,” Ayers said.

“Just kind of gives everyone a chance to meet and hang out and bond and just be a part of it.

“Where the kids can go, they see their dads. It’s so cute.”

Ayers added that she will meet Dart during the team’s 10-minute break, then after that, the players go straight back to the field.

“So it’s not like they’re hanging out,” Ayers continued.

“Like, trust me, they’re locked in. Trust me, they are locked in. It’s literally the quickest Like, ‘hey, love you, good job.’

(L-R) Jaxson Dart and Marissa Ayers attend the FIFA World Cup 2026 Group D match between USA and Paraguay at Los Angeles Stadium on June 12, 2026 in Inglewood, California. — Ayers revealed what actually goes on when they visit their husbands at training camp

Marissa Ayers (L) and Jaxson Dart attend Skylark party at The Twenty Two New York on July 19, 2026 in New York City. — Dart and Ayers have dated since October 2025, going ‘official’ in January

” [I’m] here to support you. It’s a chance for us to be supportive before the season.”

For fans who are upset at seeing players spend time with their families on the sidelines, they better get used to seeing it a lot more.

The NFL is believe to be putting extra spotlight on the wives and girlfriends of their superstars, and it is all part of their ‘helmets off’ marketing campaign.

It’s aim is to bring a younger generation and female audience to the NFL.

While nothing has been confirmed, there could be a docuseries following the NFL’s wives in the works – with Beer set to star.

Beer, Ponton, and Ayers boast a combined social media reach exceeding 70 million followers across TikTok and Instagram, more than the NFL’s own main accounts.

Quarterback Justin Herbert 10 of the Los Angeles Chargers and Madison Beer attend a basketball game between Los Angeles Lakers and Minnesota Timberwolves — Beer has been tipped to land a starting role in a potential docuseries following the NFL’s WAGS

This strategy is clearly delivering results and getting people talking, solidifying Ayers and her peers as a core pillar of the NFL’s off-field playbook.