Royal Challengers Bengaluru (RCB) continues to set new benchmarks on the planet of sports activities media, having emerged as the most well-liked IPL staff on social media for the fifth 12 months in a row. As per social media analytics instruments Social Insider and SEM Rush, with a powerful whole engagement of two billion throughout Instagram, Twitter, YouTube, and Fb, RCB has not solely topped the charts however has achieved so with a 25% greater engagement than second-placed Chennai Tremendous Kings (CSK).
This outstanding achievement is a testomony to RCB’s robust digital presence, which has seen a large progress of 5 million followers throughout all social platforms—making it the fastest-growing staff within the IPL on social media.
RCB’s social media dominance extends past IPL boundaries. The staff has cemented its place within the international sports activities panorama by rating among the many High 5 hottest sports activities groups worldwide on Instagram when it comes to engagement, trailing solely giants like Actual Madrid and FC Barcelona. The staff has outpaced different iconic golf equipment, together with Manchester United, Liverpool, and Chennai Tremendous Kings, solidifying its international attraction.
However RCB’s success doesn’t cease there. The staff has additionally achieved an unprecedented 7.5 million followers on its WhatsApp broadcast channel, securing its place as probably the most adopted IPL staff on WhatsApp.
“It’s all due to our twelfth Man Military. Their vitality and perception are evident in each sport, whether or not felt within the stadium or by their unwavering digital help. They’re on the core of every part we do, and seeing this sort of response motivates us to maintain pushing ahead, staying true to what we stand for, and persevering with to present our greatest,” mentioned Rajesh Menon, Vice President and Head, Royal Challengers Bengaluru.
Additionally Learn: RCB Squad 2025 Participant Checklist
These milestones underscore RCB’s unwavering reference to its fanbase, each in India and globally. The staff’s revolutionary strategy to participating with followers on social media has set a brand new normal within the IPL and past, making certain that RCB stays on the forefront of the digital sports activities panorama.
RCB’s success in social media engagement and follower progress isn’t just about numbers—it’s a reflection of the deep connection and loyalty between the staff and its tens of millions of followers. Because the IPL approaches one other season, RCB’s digital technique and engagement proceed to encourage, making the staff a real chief within the digital age!
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