Week 1 was bad. Week 2 was worse.
The ManningCast audience keeps shrinking. For the Broncos-Chiefs game to start the season, 705,000 of 23.2 million viewers watched the alternate broadcast on ESPN featuring Peyton and Eli Manning.
Via Andrew Marchand of The Athletic, the Giants-Rams Week 2 audience dipped to 661,000. The total broadcast generated 19.4 million.
The only good news is that the percentage of ManningCast viewership moved from three percent in Week 1 to 3.4 percent in Week 2.
No ManningCast is on the docket for the Eagles-Bears game in Week 3. The possibility of a Pat McAfee alternate broadcast has been mentioned, subject to league approval. There has been no further word on whether it will happen.
If it does, the bar has been set. If a McAfeeFest gets to seven figures (which the ManningCast once did, consistently), that will be a bad look for the Peyton and Eli show, which continues to experience a disconnect between the industry’s view of it and the audience’s response to it.