“Know-how has change into an important a part of how followers expertise soccer right this moment,” Casillas informed the group. “Whether or not you’re within the stadium or at dwelling, the standard of the viewing expertise shapes the way you join with the sport.
“It’s spectacular to see how firms like Hisense are pushing the boundaries of what’s attainable.”
The newly launched 116” RGB MiniLED TV is a game-changer in dwelling leisure, introducing RGB 3D color management for exact gentle and color steadiness.
Coupled with Hisense’s most superior AI processor and a brand new MiniLED backlight chip, the UX TV delivers unprecedented distinction, color constancy and vitality effectivity. It’s a show constructed to duplicate the fun of the stadium proper in your lounge.
Casillas, who claimed 25 main honours with Actual Madrid, Porto and Spain, was visibly impressed by what he noticed – each on the roadshow activation and through his behind-the-scenes go to to the R&D Centre.
He mentioned: “Seeing the innovation behind the scenes offers you an actual appreciation for the way a lot work goes into creating the know-how that helps the game. From stadium screens to dwelling TVs, it’s all about bringing followers nearer to the sport.”
Casillas additionally mirrored on the broader affect of Hisense and comparable world manufacturers, saying: “They don’t simply sponsor the sport, they assist it develop. By supporting groups, tournaments and fan experiences they create moments that unite folks by way of soccer – like this go to to Dubai.”
Alongside the UX TV, Hisense additionally showcased different developments. These included the “AI Your Match” characteristic which makes use of real-time information to personalise the viewing expertise based mostly on match context and the ConnectLife good ecosystem which integrates home equipment and leisure for a seamless related dwelling.
Restricted version Actual Madrid merchandise had been additionally displayed, celebrating the model’s ongoing partnership with the enduring membership.
Jason Ou, President of Hisense Center East and Africa, emphasised the model’s dedication to merging sport and innovation.
He mentioned: “We’re honoured to welcome Iker Casillas to Dubai for this particular launch. At Hisense we’re enthusiastic about connecting folks with the sports activities they love.
“The 116” UX TV is a testomony to that mission, delivering a very immersive viewing expertise that brings followers nearer to each go, purpose and celebration.”
In the meantime, FIFA Membership World Cup 2025™ has continued to ship standout performances with powerhouses from Europe, Asia and the Americas showcasing their abilities on the worldwide stage.
Shocks on the pitch within the FIFA Membership World Cup 2025™ Spherical of 16 included Saudi Arabian giants Al Hilal beating Premier League heavyweights Manchester Metropolis 4-3 in further time, and 2023 CONMEBOL Libertadores™ champions Fluminense eliminating 2024/25 UEFA Champions League™ finalists Internazionale by way of a 2-0 win.
Casillas believes that the match, significantly when mixed with world tech collaborations, performs a significant position in rising the game, particularly in areas just like the Center East.
He mentioned: “Tournaments just like the Membership World Cup give groups and gamers within the area a world platform. It raises the extent of competitors and evokes the following technology to dream larger.”
Casillas views the Center East as a rising power in world soccer.
He mentioned: “There’s a transparent dedication to excellence right here – from youth growth to internet hosting main occasions. I believe we’re solely seeing the start of what this area can provide.”
Hisense’s activation on the FIFA Membership World Cup 2025™ showcased its distinctive mix of soccer custom and state-of-the-art know-how. By means of world partnerships with tournaments just like the FIFA Membership World Cup™, UEFA EURO™ and Actual Madrid, Hisense continues to redefine how audiences join with the game.